RyoRirei
Flower artist
Beyond bridal coordination and brand store displays, she undertakes corporate advertising and projects with businesses and government agencies, constantly exploring and expanding the possibilities of flowers without being confined to traditional forms.
While boldly pursuing challenges, she keeps the motto "God dwells in the details" close to heart, never forgetting to stand alongside her clients as she meticulously crafts each piece.
Though disciplined in her approach, the worldview and designs born from her playful character attract popularity regardless of gender or age.
In 2020, she was selected as an ambassador for the beauty brand "Bobbi Brown Cosmetics Japan" campaign featuring in media as a symbol expressing the diverse beauty of women.
Ryo Rirei, a Flower Artist who brings healing to people through colorful blooms.
This work, "DOUBLE HAPPINESS," draws inspiration from "囍," which means "connected joy" in Chinese.
She likens the circular forms of tires and steering wheels—essential elements of automobiles—to "connections," expressing the chain of human encounters and happiness. The piece embodies her creative philosophy that encounters through flowers generate new connections, while smiles and words of gratitude nurture further happiness.
She found universal value in MODELLISTA's act of customization as the pursuit of self-expression. She felt an affinity with their approach of engaging with matters with attention to detail and affection.
Through her artwork, she expresses her desire to communicate the creative expansions that come from involvement with flowers and the new possibilities brought about by collaborations across different fields.
TOYOTA Yaris
MODELLISTA has enhanced the Yaris—a vehicle balancing driving performance with comfortable interior space—with sporting character and advanced styling.
The refined design of both exterior and interior stimulated Ryo's artistic sensibilities.
She particularly associated the circular forms of wheels and steering wheel with "connections," elevating these elements into a floral arrangement themed around human encounters and relationships.